Launching a new product for Flos

Matteo Pitassi
Flos is recognised as a leading manufacturer of top-end designer lighting. Achille Castiglioni, Philippe Starck and FormaFantasma are among the many designers that worked with Flos.
In 2019 Flos launched Noctambule. Matteo helped Studio Piermaria craft the art direction of the catalogue that documented the launch at Salone del Mobile 2019, using photographs by Santi Caleca.
The catalogue explains popular configurations and illustrates most elements. To elevate the design and create realistic comparisons of size, 3D renders are used to match the point of view of each element.

Client

Flos

Service

Editorial design

Role

Designer

Duration

3 months

Year

2019

Special thanks

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